Brand strategy. Marketing consultant. Commercial photographer. Liverpool.

About BrandPal

Clear brands win. I help you build one.

Strategy • Marketing • Photography

Brand strategy. Marketing consultant. Commercial photographer in Liverpool.

WHY BRANDPAL?

I’ve seen too many amazing businesses struggle to communicate their value — while losing money on marketing that doesn’t work.

I learned “clarity is power” while working with global brands. There was a pattern — and I applied it to my own award-winning photography business. And it worked.

So, I started BrandPal — to help owner-led businesses sharpen their message, strengthen their brand, and attract more customers, backed by 25 years of storytelling and powered by StoryBrand and Tony Robbins training.

More enquiries. Higher-value bookings.

You stop shrinking and start walking taller.

— Wesley Simpson

The Experience

Some people teach branding.
Some people build brands.
BrandPal does both.
01.
Business

Built, branded and marketed an award-winning photography business. 1,000+ weddings worldwide and commercial clients.

02.
FILM & TELEVISION

Cameraman — Hollyoaks & Shameless. Worked on Feature films: Alfie, 51st State, Danny Boyle’s Millions.

03.
PHOTOGRAPHY

Worked with U2 and Cristiano Ronaldo. Photographed Jay-Z, Pink, Paul Weller, Morrissey, Richard Ashcroft and more.

04.
Music

Assisted the UK’s best-selling classical artist, Russell Watson, on three platinum-selling albums and a worldwide tour.

05.
GLOBAL BRANDS

Hello! & OK! Magazine, NHS, BBC, Manchester United, Ch 4, Unilever, Sky Sports, Sky Bet, Mars Inc.

06.
Training

StoryBrand Certified.
Tony Robbins trained.

That’s the experience behind BrandPal — now it’s working for businesses like yours.

My why?

I was told to drop art.
That it wouldn’t take me anywhere.


But the thing people overlook can become the thing that sets you apart.


Storytelling became my career.
And it taught me:


Your greatest strength is often hiding in the thing that makes you different.

Believe. Behave. Become.

That’s what I help you find —

the thing that makes you different, so it becomes the reason customers choose you.

Happy award-winning Brand Strategy and Marketing Consultant, Wesley Simpson, is winning an award.

“If you make your business about helping other people, you’ll always have plenty of work”

-Frank Radford (My Grandad)

He died when I was 8.

He left me his camera, a gold watch, and that advice.

Everything I do traces back to that.

Now, I want to help you find your uniqueness and exploit it in the service of others.

NOT JUST ME

My Partner in This

I work with Gavin Alexander — a serial entrepreneur and photographer in his own right, with 20 years of business, leadership and teaching experience behind him.

He went through the BrandPal Method, clarified his own message, and never left.

Now he facilitates strategy sessions, leads our photography, and brings his love of graphic design to everything we deliver.

He’s guided by strong Christian values — the same commitment to people over profit that shapes everything BrandPal stands for.

READY TO Boss Your BRAND?

Sharpen your message. Strengthen your brand. Attract more customers.